This week we’ve been expanding our minds, meeting some exciting people and showcasing Screach at the Thinking Digital Conference in Gateshead.
We were rocking the stage on Wednesday morning as Paul and David were interviewed by Conference Director Herb Kim about Screach and the future of our product. We are always flitting around the globe to spread the Screach word so we loved taking part in something so cool on our home territory. We ran a Screach Thinking Digital experience where delegates could vote on their favourite speakers. We also had a demo of one of our experiences on the huge conference screen during the interview so that the audience could join in and take part in a multiplayer game – which as you can see, many did.
Paul and David on stage at Thinking Digital Conference
Up in the exhibition room the rest of the Screenreach team had an absolute ball showing delegates how Screach works and enjoyed a few games of our Tung Tied experience with them.
We met a lot of interesting people and it was great to get some feedback about Screach too. We obviously love our product and we have an enormous amount of passion for it. If someone at a conference isn’t sure how we work or doesn’t understand how they would use Screach then we definitely want to talk to them. These people usually give us some cool feedback once we show them through the app.
Likewise, the guys that do immediately love it, still have a lot of interesting feedback. When we are running live experiences, like the one we did at Thinking Digital Conference, it’s the perfect opportunity for us to create a conversation about Screach and discover how we can keep making it better. Screach is about creating engaging and interactive experiences, so as a company we have to make sure we are doing that with our users and clients too.
Screach exhibition stand at Thinking Digital
Here are some of the interesting points that were made to us during the conference:
1. When I first open the app, I wasn’t exactly sure where I was supposed to enter the code. Why was this?
We received this comment from some iPhone users. Quite simply, the first version of the app didn’t take you straight to the keypad where you enter your experience’s unique code. We realised this made things a little more confusing than they needed to be! As a result an updated version of Screach is currently under review and should be available any day now. The updated version will take you straight to the keypad so that you can start interacting and enjoying your Screach experience.
2. When Paul and David were on stage, I tried to download the app to interact with the experience on the big screen but I couldn’t download it. Why was this?
Unfortunately, the Thinking Digital wireless at The Sage Gateshead was set to prevent people from downloading. Once we realised that people were having trouble with downloading the app, the very nice people at The Sage removed this restriction which allowed people to download the app from then on. We hadn’t foreseen this obstacle and hope it didn’t cause too much inconvenience.
3. I like the Thinking Digital content within Screach but I would have liked to have been able to zoom in so that I could have seen it more clearly.
This is a good point. Everyone seemed to think it was handy to have the conference itinerary within the app so perhaps making a zoom mechanism would have made the content even more accessible. There are a couple of issues we have to consider when doing this but we’ll be keeping it in mind and trying to make it happen with future experiences.
4. At first I wasn’t 100% about how Screach worked, it wasn’t until I’d seen a demonstration that I fully understood its benefits
Again, this is an excellent point. The problem that we have experienced with summarising what Screach does, is that its potential is quite vast and there are many different aspects to it. The reason for this is that the app caters not only for users, but for businesses and developers through our open ScreachML language.
We got some great feedback that suggested we create short videos that include demonstrations of the individual experiences. We think this is a great idea and it’s an idea we’ve been toying with. It’s on our ‘to do’ list now.
We will also be looking closely at how we can continue to give the best explanations and demonstrations about Screach. This feedback was really interesting to hear so we’ll certainly be looking into it.
We also received some other pieces of feedback, but these were the main points that we felt were made to us during the conference.
Husam Elfaki interacting with the Screach Thinking Digital experience
We received a huge warm response from many people who were very excited by the potential that Screach has and with lots of amazing ideas of their own about how they’d like to integrate Screach into their organisation and company. We’ll be following up all of the interest we received and no doubt you’ll be seeing Screach on a screen near you very soon! Every day at Screenreach is so exciting that we really loved showing you what we’re working on and hearing what you thought – as we said, you’re feedback is very important to us. Thank you!
We’d also like to extend a big thank you to the Thinking Digital Conference for producing such a professional event with some mind-blowing speakers. We found exhibiting at the conference to have real value, as well as being a lot of fun.
If you were at Thinking Digital and you didn’t get a chance to talk to us we’d love to hear your thoughts about Screach.